Usability and Design




Usability applies principles and technologies derived from cognitive psychology, experimental psychology, and psychometrics.

We have expertise in:

Heuristic Analysis – rules or checklist based analysis

Usability Testing – one on one task based sessions where people are asked to work through pre-scripted scenarios and points off confusion or errors are noted.

Eye Tracking – used alone or in conjunction with usability testing gives an added dimension of information as to what people actually see and what they ignore.

Surveys – provide quantitative information from large groups of people. May be done in person, on the telephone, or on-line, depending on goals and budget.